Well considered and targeted events, trade shows and exhibitions can reap great rewards for businesses willing to take the plunge.
There is however, consideration and effort requirement for pre and post show input. Over the years I’ve perfected the return and results of events. Let me support you with my expertise – and take away the pressures to help deliver maximum results.
Having been in the world of B2B for a number of years, I have managed and overseen many events, exhibitions and tradeshows. I have managed events across the globe including the UK, Ireland, North America, Brazil, Mexico, Chile, Austria, the Netherlands, Belgium, France and more. With involvement in project management of major B2B exhibitions and public exhibitions and can assist organisers in all aspects of conference and exhibition management from stand design to marketing and data capture.
Events have included: User Conferences, Seminars, Webinars, Meetings, Trade Shows, Team Building Sessions, Sales Kick Off Sessions, Annual General Meetings, Product Launches, Charity Events and Fundraisers.
Trade show exhibitions have included events held at the Olympia, ExCEL, NEC, Jaarbeurs – Utrecht, Media City, McCormick Place and Las Vegas Convention Center. Global events have included: Rewired, HETT, Call and Contact Centre – UK, Call and Contact Center – Las Vegas, RSNA – Chicago.
What event is right for your business?
It’s important to spend time to understand what is the right fit and what will be most fruitful. I will work with you to research the exhibitions and trade shows appropriate to your target audience and budget. Finding the best event for your market is key you success. Making sure you hit the mark.
From initial research to post-event follow up – we take care of the detail
You can rest assured that the organisation of your exhibition is in safe hands. We offer a complete range of marketing support services to ensure that the exhibition is a success:
- Initial research and scoping – defining the right event for you
- Setting a clear set of marketing objectives for event/exhibition
- Negotiate rates and positioning for optimum footfall (including arranging speaker slots if required)
- Design and plan your stand/booth and arrange for its production and delivery
- Support with speaker slots and presentations
- Take care of all pre-exhibition organisation – from directory entries to bar code scanners
- Work with your sales teams in pre-booking meetings and approach for targeting
- Organise pre-exhibition marketing to your clients and prospects
- Plan marketing materials for your stand
- Help provide guidance for staff on your stand during the exhibition
- Post show follow up, ensure all new business leads are acted upon
- Post show report.