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B2B & B2C MARKETING aND COMMS STRATEGY CONSULTANT
Health, Charity + Tech Marketing Consultancy
Drive Growth.
Bespoke and tailored approach to understanding your audiences, accelerate lead generation and build lasting growth.
Build your Brand.
Elevate your brand and build awareness – stand out from the crowd and make yourself heard.
Creative Solutions.
Providing creative campaign solutions that will ensure engagement and deliver lasting results.
Services
SERVICES FOR CLIENTS
Content Strategy & Writing
Creating a targeted, tailored Content Strategy & Plan which consists of compelling, professional copy that brings a business to life.
Marketing Strategy & Leadership
Creating and implementing comprehensive strategies to help you deliver results. Working with Senior Management to provide guidance and expertise.
Marketing Audit & Plan
An in-depth review of all online and offline marketing activities and collaterals. A detailed Marketing Activity Plan with recommendation and improvements to deliver results.
Events & Exhibitions
Providing expert event management support for in-person or online events, webinars and tradeshow exhibitions. Ensuring you benefit from optimal return.
Search Engine Optimisation
Search Engine Optimisation working with you to understand your keywords and terms. Supporting you to improve your website (including copy, build and back-end) so that people can find you.
Social Media
Social Media support which includes: content creation, post writing, scheduling and general social media management. Enabling optimal social media growth and engagement.
About
over 20 years’ experience in marketing, comms & engagement
Hello I’m Gemma (and Poppy the pooch)
The face behind Aurora. Committed, driven and creative.
Experience
Longstanding history, knowledge and experience in providing Marketing Strategy in health tech, software, healthcare, charity and more.
Marketing Projects
Working on marketing campaigns and projects of all shapes and sizes.
Who Am I?
Expert B2B Marketing & Communications Consultant helping companies to understand their audiences, messaging and approach. Developing strategies and plans that work for you and your unique business or organisation.
My Vision
Providing outsourced support with an in-house feel. Bespoke and tailored strategies to elevate your brand awareness and accelerate lead generation and growth. Without long contracts and minimum budgets.
My Mission
To deliver lasting results for your campaign, brand and business.
Testimonials
FEEDBACK PREVIOUS WORK
Gemma was instrumental in setting up a whole marketing department at our company, and her efforts led to the development of a comprehensive marketing strategy aimed to position our brand as a leader in the speech technology industry and strongly focused to generate an ambitious plan of inbound marketing lead generation. She demonstrated exceptional leadership and contributed significantly to transform our organisation.
Jordi Torres
COO
Gemma has been fundamental in creating a Marketing and Sales Strategy for our organisation. She has delivered an exceptional Marketing Activity Plan and supported us with Content Creation and Digital Strategy. She’s experienced and knowledgeable and very hardworking.
I’d highly recommend her to any company looking to elevate their brand.
Mike Heseltine
Commercial Director
A pleasure to work with and will definitely be looking to rehire for future projects. Gemma is highly knowledgeable in the health tech space. I’ve been lucky enough to have worked with Gemma for a number of years and have rehired her as a consultant.
If you’re looking to grow – she’s someone you want on your team!
Henry Gallagher
Managing Director – UK & IE
Gemma is simply one of the nicest, honest, super talented professionals I have ever had the pleasure to work with.
Such a talent and a beautiful person not to mention the fact she is a brilliant leader and marketeer! Simply the best!
Simon Richards
SVP of Sales
